The Importance of Local Expertise in Your Property Tax Agent
Why Local Expertise Matters
One of the low points in my career was when I had a case in Kentucky. I had done everything I could to prepare for this case. I did my CoStar Comps and reviewed the property on Google Earth. I did everything I knew how to best prepare myself… all except for a site visit because I was stretched too thin at my former firm to be able to do that. There was no time to visit the property in person; I wasn’t able to dedicate more than a few minutes to this case. Little did I know, my lack of preparation was about to change everything.
The Game-Changer
I arrived in Kentucky, at my hearing, and went in to present my case. After I presented my case, the response from the board member was something I had never heard before. Much to my dismay, he said, “Boy, you’re not from around here. Because if you were, you would know that no one would ever compare that part of town to the one that you’re in right now.” And that was a game-changer for me.
If At First, You Don’t Succeed…
I thought that the properties looked similar in the aerial shots. I thought they looked similar on CoStar Sales, but my sales were low because they were in an area that didn’t warrant the same kind of sales as my subject. Well, needless to say, I walked out of there having lost my case. I felt dejected and determined that I would never feel that way again. Because of this experience, at Wayfinder, we visit every property we represent. We always know what we’re talking about in that market, because we…
- Visit the equity comps
- Drive around the neighborhood
- Visit our sales comps
- Perform exhaustive market data research
- Interview people and business in the area
The Wayfinder Guarantee
That is what makes Wayfinder different from other agencies. We guarantee to visit your property. We never give our agents more than they can handle, so that they always can fulfill that guarantee. In most agencies, an agent has hundreds or thousands of properties they represent every year. It’s a quantity game. At Wayfinder, ours is a quality game. We never have more than 100 properties per agent, because that allows us to give days, not hours, for every one of our properties. I learned my lesson in that wonderful hearing in Kentucky where I got slapped upside the head and realized there is a better way to do property tax appeals.
Are you ready to experience the difference local expertise can make for your property valuation? Connect with one of our agents today!
